NEW Cards for 2025 December Drop!
35 NEW CARDS NOW AVAILABLE
The Avanti Press house brands – Avanti, AMERICA and A*Press – are introducing new greeting cards for the 2025 catalog. Look for 12 new Quilling cards from NIQUEA.D coming in January!
Avanti Brand
Avanti brand features 12 new designs – with test-winners for Birthday, Friendship, Pet Sitters, Thank You, and Retirement. Based on test-results from POS reporting stores, 2 designs ranked highest with potential best-seller status.
At our age, this is how we remember what day it is. Happy Birthday
You know fabulous when you spot it! Happy Birthday
Additionally, Birthday for Dad, Birthday for Mom, Family Birthday were expedited simultaneous to testing to add depth to categories immediately.
Social media buffs may recognize this character, who boasts 1.2 million followers on Instagram Instagram – now starring in a new Friendship card!
You make me smile so much my cheeks hurt!
A*Press Brand
14 new test designs are now available from the exciting A*Press brand – refreshment for Anniversary, Birthday, Get Well, Friendship, New Baby, New Home, Sympathy and Wedding categories. Some of the Birthday cards were fast-tracked simultaneous to testing based on early positive reviews.
Early Favorites:
Pop, Sparkle, Fizz Page 3: Cheers to whatever age it is! Happy Birthday
Laugh because there’s nothing you can do about it! Happy Birthday
NEW A*PRESS DISPLAY:
We’ve updated signage for our 84-pkt floor display to showcase these new bright, bold & funny cards from A*Press
AMERICA Brand
We have 9 new test winners – Birthday, Blank, Friendship, Get Well, Thank You. A tenth card will introduce a new format featuring a larger interior fold-out (spoiler alert baseball card in the video!)
Our best-seller predictions based on the test:
You sparkle from the inside out! Happy Birthday
America’s Swimming Sweetheart
Sahara Nightclub, Las Vegas, NV | November 7, 1954
This Birthday card ranked very high in most stores.
Whad’Ya Want?
Chattanooga, TN | 1950’s
